Volvo Cars has made a strategic investment in CorrActions, an Israeli deep-tech brain monitoring AI start-up.
CorrActions has developed a technology that will disrupt brain activity monitoring and may help Volvo understand drivers even better.
The AI-powered software built by CorrActions can detect abnormalities in the cognitive state of drivers and passengers, based on micro muscle movements that reflect brain activity. By using existing sensors in, for example, the steering wheel, such movements can hint at a variety of cognitive symptoms, including a driver being distracted, intoxicated or overly tired.
Through the Volvo Cars Tech Fund, Volvo’s corporate venture capital arm, they’re leading CorrActions’ latest funding round after testing their software and aim to continue collaborating going forward. Their Tech Fund makes strategic investments to help start-ups thrive and jointly accelerate the transformation of the car industry in areas such as safety, electrification, digitisation and new ways to access a car.
“With the Tech Fund, we aim to be a strategic partner of choice for exciting start-ups that can help boost our position as a tech leader in our industry,” said Alexander Petrofski, Head of the Volvo Cars Tech Fund. “CorrActions fits the bill perfectly and focusses on a mission that is close to our heart: making cars and the people in and around them safer.”
CorrActions piqued Volvo’s interest because they try to solve the same issues as Volvo’s safety engineers. Their decades of research told Volvo that distractions and tiredness are facts of life and that you may not always be at your best when driving, for whatever reason. And in traffic, it takes only a few seconds for the unthinkable to happen.
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The CorrActions technology has the potential to be a highly relevant complement to Volvo’s future safety systems. As a result, they’ve decided to take a stake in CorrActions to support the further development and commercialisation of its technology.
