Honda e embodies the brand’s vision for simplicity in urban mobility

Honda e embodies the brand’s vision for simplicity in urban mobility

The automotive industry is changing faster than at any time in its history, with a convergence of external and internal trends and developments rapidly reshaping the sector. Honda predicts that by 2030 the development of automobiles will be centred around three pillars of electrification, automation and connected services. Environmental issues, such as climate change, are driving demand for cleaner mobility and accelerating the electrification of the wider automotive industry.


Honda recognises that technology in the modern world is developing at a rapid pace through the emergence and focused development of autonomous and Artificial Intelligence (AI) technologies, and as such the relationship between customers and their cars is evolving. Customers are seeking increased connectivity between their car, their everyday electronic devices, and ultimately their lifestyles. Applying this human-centric approach to the automotive industry sees customers treating mobility as a service that they access, rather than a product that they own.


Honda e embodies the brand’s vision for simplicity in urban mobility


The compact, all-electric Honda e is inspired by Honda’s 2030 prediction, and a desire to improve the environment, particularly in busy urban areas. Engineered from the ground up to deliver a package perfect for the modern city environment, the all-new Honda e is the first BEV from Honda, and the ultimate interpretation of the brand’s philosophy of human-centric engineering.


Get our FREE ‘GUIDE TO THE BEST EVs’ e-mailed directly to your inbox


The Honda e first appeared in concept form in 2017 as the ‘Urban EV’. This was followed by the near-production ready Honda e Prototype, which received international acclaim at the 2019 Geneva Motor Show. The production-ready car was given its full global premiere at the 2019 Frankfurt Motor Show.


Honda e embodies the brand’s vision for simplicity in urban mobility


The compact EV features cutting-edge technology and advanced intelligent connectivity to keep owners in sync with everyday life. The Honda e sets new technology benchmarks in its segment, with intuitive infotainment services and connected apps that seamlessly integrate with the owner’s modern lifestyle, accessed via the dual touchscreen displays, Honda Personal Assistant artificial intelligence or via the My Honda+ smartphone app.


The Honda Personal Assistant (HPA) integrated AI develops a greater understanding of an individual’s voice over time, helping it to deliver more accurate responses, connecting car and driver to modern life with ease. Advanced technologies designed to simplify the driver’s experience include the digital key, which enables secure access to the car via a smartphone, and the seamless entry system that ensures the Honda e is unlocked, connected and ready to go whenever the driver approaches the car.


Honda e embodies the brand’s vision for simplicity in urban mobility


Designed with a focus on functionality and usability, the Honda e features a sleek and modern appearance. From the signature front and rear LED light combinations and glass charging port cover, to the clean lines and flush features that optimise aerodynamic efficiency and refinement, the Honda e reimagines the identity of a small Honda for the next era of urban mobility.


Emphasising this exacting design philosophy is the Side Camera Mirror System (SCMS) that replaces conventional side view mirrors, with compact cameras that provide live images to two six-inch screens inside the vehicle. The camera technology, a first in the compact segment, brings significant benefits for safety, aerodynamics and packaging.


Honda e embodies the brand’s vision for simplicity in urban mobility


Complementing the simple and clean exterior styling, the interior uses subtle, contemporary materials to create a relaxing lounge-like ambience that immediately insulates occupants from the hustle and bustle of everyday life. The generous wheelbase allows passenger space comparable with that of cars in the segment above, with step-through access contributing to the spacious interior environment.


The Honda e provides the most comprehensive range of driver assistance systems in its class, for ultimate safety when navigating busy streets. Honda’s SENSING enhanced suite of safety features gains three new safety technologies for the Honda e including: Collision Mitigation Throttle Control, which prevents sudden acceleration in either reverse or drive upon starting the car when there is an obstacle in the way; Low Speed Brake Function, which applies emergency braking while driving at low speed; and Lead Car Departure Notification System, which notifies the driver when the car in front has started moving.


Honda e embodies the brand’s vision for simplicity in urban mobility


Another new feature is Honda Parking Pilot, which provides further driver support by monitoring for parking spaces and highlighting on the HMI screens a suitable position to begin assisted parking.


The all-new EV-specific platform has been engineered to deliver fun and effortless electric performance with exceptional driving characteristics in urban environments. A powerful electric motor, compact proportions, 4.3m turning radius, 50:50 weight distribution and low centre of gravity all combine to give the car a sporty and dynamic character. The result is a quiet, smooth and rewarding drive with instant acceleration to help navigate busy streets with ease. As well as Single Pedal Control, the Honda e also has two drive modes; Normal, and Sport, which increases responsiveness and heightens the dynamic appeal of the car.


Honda e embodies the brand’s vision for simplicity in urban mobility


The Honda e is available in two grades – all models provide a comprehensive standard specification, whilst the Advance grade adds a choice of 16” or 17” alloy wheels, an increased motor output and a Centre Camera Mirror System which can be switched on to relay the image from a central rear-facing camera to the rear-view mirror display. Other upgrades include a more powerful audio system, heated windscreen and steering wheel, and the smart Honda Parking Pilot driver aid.


The advanced electric drivetrain employs proven Honda electrification technologies, with fast-charge capability to meet the demands of everyday commuting. The high-capacity 35.5 kWh battery provides a range of 137 miles (WLTP), with 80% of charge added in just 30 minutes of rapid charging. A unique thermal management system optimises battery range in high and low temperatures, allowing the car to maintain optimal range capability and enabling more frequent rapid DC charges.


Starting price: Honda e Standard OTR after PiCG £28,215

(Pricing correct at point of writing, please refer to the manufacturer website for latest prices here)


Book a Honda e test drive here 


The Honda e is featured in our article: 5 Of The Best Small Electric Cars On Sale In 2021


Share article:

Share on facebook
Share on twitter
Share on linkedin

Related articles